Event: Launching Macallan Edition No. 3
WhiskyGeeks attended the media launch of Macallan Edition No. 3 last Monday, 16 October at the Luxe Museum. If you have seen the pictures on their Facebook page, you would know that it was a grand event indeed!
The above picture was what greeted us when we walked in. The cask that you see on the left was one of the casks that they used in the Macallan distillery. Macallan shipped to Singapore specially for the event. We were ushered into the main hall behind the frontage to a bar where the staff offered us a cocktail.
We were feeling a little cheeky that night, so we asked for a glass of neat Macallan instead. The lovely staff told us that the good stuff was in the last room. We were surprised at the mention of rooms, and upon further queries, we understood that Macallan has split up the Luxe Museum to various “rooms” where different flavours of Macallan Edition No. 3 were displayed.
The Journey in the land of Macallan Edition No. 3
The setup was a series of “rooms” where guests explored at their leisure. The relaxing atmosphere created here was a luxury that many guests enjoyed. The stroll through the flower garden, the woodlands of oak casks and the modern chic living room filled with precious liquids from Macallan was splendid. Staff members were on hand to serve small bites to the guests. There was a station for ice cream too! We tasted the blood orange ice cream – delicious!
The journey ended in an inner room where they hid the real gems. Staff at the bar were dishing out glasses of Macallan 12 Years Fine Oak to all patrons, and we finally jumped into the action. Sipping the palatable liquid, we waited patiently for the launch to start officially.
Launching the Macallan Edition No. 3
Macallan had the honours of inviting Roja Dove, the Master Perfumer who collaborates with Master Whisky Maker, Bob Dalgarno, to Singapore for the launch of Macallan Edition No. 3. We also had to pleasure to hear him explain why and how they created Macallan Edition No. 3. This particular edition showcases the nose more than the others because Macallan wanted to impress upon whisky drinkers that the nose is just as crucial as the palate and finish. Macallan wanted to be different by creating this lovely whisky.
After Macallan officially launched the whisky, all the guest (that’s us!) got to taste it! The beautiful notes of floral and citrus waft up the nose immediately. The chocolate came after with vanilla sweetness in the background. Lovely! The palate was elegant and slightly dry. Caramel and vanilla mixed to complement each other without overpowering sweetness. It was somewhat typical Macallan. The finish was reasonably long, with the taste of vanilla cupcakes lingering for quite a while.
Meeting Roja Dove
We managed to meet Roja Dove while heading to the counter for a second glass of Macallan No. 3. The jovial fellow greeted us warmly and patiently answered all our questions. In return, he asked how we like the Macallan Edition No. 3. Well, let’s just say that he wasn’t the happiest man after hearing it! That’s because we told him that we love the nose of the whisky, but the palate seems a little flat. While he was not too happy about our comments, Roja was a perfect professional. We spoke a little longer before we left him to be surrounded by others. It was only much later that we realised we forgot to ask for a picture together!
It was a dazzling night for us, but it was time to call it quits before all of us get too tipsy to head home. While we were a little disappointed with the liquid, we had an enjoyable evening. On a side note, we got to say that the Macallan 12 Years Fine Oak is a fantastic dram! If you have not tried it, you should.
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